ATLANTA JOURNAL-CONSTITUTION – The Westin Atlanta Gwinnett hotel is just a couple days away from opening in the Gas South District. The hotel, which opens on Thursday, already has interest with over 50 group bookings so…
BOBVILA.COM – At a cost of $61 per month, or $735 per year, errors and omissions insurance is an affordable type of business insurance coverage that can prevent financial losses in the thousands—or even millions—of dollars.…
CORPORATE COMPLIANCE INSIGHTS – Two years after proposing rules requiring publicly traded companies to disclose their greenhouse gas (GHG) emissions and other climate risk-related details, the SEC on Wednesday adopted a scaled-back version of its original…
WASHINGTON POST – The Chanel logo is one of the world’s better-known symbols, adorning jewelry, handbags, lipstick and more. Now the motif has even imprinted on choreography. A dance sequence with dancers’ bodies evoking the famous…
CBS NEWS – Our client Arkose Labs is dominating the week of the Big Game with a major series of CBS News segments and stories tying in sports and concert ticketing as all eyes are on…
11 ALIVE – Temperatures continue to drop in metro Atlanta and a couple of local organizations are partnering up to help keep underserved communities warm. The YMCA of Metro Atlanta and Lenox Square are hosting a…
ROUGH DRAFT ATLANTA – Scott Votaw, executive director for the Georgia Film Academy, has been on the road with the Georgia Unscripted Roadshow discussing workforce development and education within the state’s entertainment industry. Votaw, who also…
FOX BUSINESS – From dating sites to phishing emails, bad actors are taking advantage of artificial intelligence to create more realistic scams. They are now infiltrating dating apps to try and create a fake relationship, and…
LOYALTY360 – Hooters, founded in Clearwater, FL, in 1983, is now one of the largest employers of women in the service industry. With 198 corporate stores and approximately 370 stores in total, including domestic and international…
ATLANTA JOURNAL CONSTITUTION – In a spacious ballet studio in West Midtown, three young dancers rehearsed the role of Young Marie, a child on the cusp of adulthood, in Atlanta Ballet’s “The Nutcracker.” All three artists…
Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.
As a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.
Industry expertise includes banking/finance, energy and automotive across clients such as SunTrust Banks, Colonial Pipeline and Mercedes-Benz USA. Recently, Matt helped launch SunTrust’s first Super Bowl ad and generate earned media for the grand opening of SunTrust Park, the home of the Atlanta Braves.
Matt is also a member of Cookerly’s crisis response team and has experience managing major crises generating national headlines.
Other areas of expertise include designing/implementing communications campaigns, media relations, executive speech writing, media training, survey design and execution, and more.
A Georgia State University graduate with a degree in economics, Matt served as managing editor of the student newspaper. He attended graduate school at George Washington University, receiving a master’s degree in strategic management, public policy and economics (MPA).
As senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.
Mike comes to the firm with more than a decade of public relations and journalism experience. As a former news editor, Mike understands how to work with his clients to craft stories that garner recognition on traditional and social media channels. He has led numerous award winning campaigns for a number of clients, including Cancer Treatment Centers of America, Construction Market Data Group and the Georgia Emergency Management Agency’s Ready Georgia campaign. Favorite recent assignments include a campaign to announce McDelivery, McDonald’s new delivery service.
Mike is a native of Tulsa, Oklahoma and a graduate of the University of Georgia where he earned a degree in speech communications. He serves on the PRSA Georgia Chapter Programming Committee and is an avid sports fan and trail runner. He resides in Marietta with his wife and two children.
As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.
An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.
Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.
NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.
The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.