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      • Experiential Marketing
      • Influencer Marketing
      • Internal Communications
      • Media Relations
      • Media Training
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      • Search Engine Optimization
    • Lead GenerationActivating a program
    • Crisis & Issues Management
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      • Execution
  • Case Studies
    • Mercedes-Benz USA
    • Cancer Treatment Centers of America
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    • TSYS
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    • McDonald’s
    • Trilith
    • Mattel
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Category Archives: Client Connection

Clients in the News – Remote Access: LexisNexis Risk Solutions

Client ConnectionBy CookerlyFebruary 16, 2017

ATLANTA TECH EDGE – Vijay Raghavan sits down with Rob MacLane at Atlanta Tech Edge to discuss how LexisNexis’s big data enterprise and HPCC systems impact society, providing value to their clients, as well as, helping…

Clients in the News – McDonald’s helps Dalton resident achieve her American Dream

Client ConnectionBy CookerlyFebruary 13, 2017

THE DALTON CITIZEN – Xochitl Chavez says that although her journey hasn’t always been easy, her decision to move from her home in Mexico to Dalton alongside her husband nearly 17 years ago has allowed her to accomplish her own version of the “American Dream.”

Clients in the News – Westin: It’s actually a great play to fill out one of those hotel comment cards

Client ConnectionBy CookerlyJanuary 5, 2017

THE WASHINGTON POST – It’s a good thing Jayne Holland didn’t skip the guest survey after a recent stay at the Four Seasons Hotel in Atlanta. When the property solicited her opinion through a comment card…

Clients in the News – Cancer Treatment Centers of America: Woman battling ‘silent’ cancer on mission to save other women

Client ConnectionBy CookerlyJanuary 4, 2017

FOX 5 ATLANTA – Like all of us, Sheryl Newman-Overton plays many roles. She’s a wife, a mother of 6, and a grandmother of 18. And now, Newman-Overton is a woman in the middle of the…

Clients in the News – The Sun Dial: Close Out the Year at These New Year’s Eve Rooms with a View

Client ConnectionBy CookerlyNovember 30, 2016

GOLIATH ATLANTA – Make New Year’s Eve memorable with these fabulous options for the year’s last meal with easy access to Atlanta’s Peach Drop.

LexisNexis Risk Solutions: Using Big Data to Improve Society

Clients in the News – LexisNexis Risk Solutions: Using Big Data to Improve Society

Client ConnectionBy CookerlyNovember 2, 2016

CNN – LexisNexis Risk Solutions Executive V.P. & CTO, Vijay Raghavan, explains how his leadership style helps shape his company’s vision.

Clients in the News – Road Safe America: Truckers warn speed caps will cause crashes, jam highways

Client ConnectionBy CookerlyOctober 11, 2016

ASSOCIATED PRESS – Truckers are warning that a government plan to electronically limit the speed of tractor-trailers will lead to highway traffic jams and possibly an increase in deadly run-ins with cars.

Cancer Treatment Centers of America

Clients in the News – Cancer Treatment Centers of America: After cancer treatment, complementary care calms

Client ConnectionBy CookerlyOctober 8, 2016

USA TODAY – Breast cancer care has come a long way. Treatment is much less devastating than it used to be, but it’s still rough on patients. Many women have found that incorporating alternative health practices…

Clients in the News – Rare.us Becomes a Leading Voice in Election 2016

Client ConnectionBy CookerlySeptember 28, 2016Leave a comment

Creating content to be shareable and engaging is at the heart of Fans 1st Media destinations. This collection of sites owned by Cox Media Group – including Rare.us and Clark.com (home of consumer advocate Clark Howard)…

Clients in the News – Carter: 3 Ingredients Helped CRE Pro Through Massive Crisis

Client ConnectionBy CookerlyAugust 9, 2016

GLOBE STREET – Conor McNally, chief development officer at Carter, shares in this EXCLUSIVE interview with GlobeSt.com’s Jennifer LeClaire. Read more.

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Cookerly PR | Public Relations, Communications & Marketing Services
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Developing award-winning campaigns for OEM

Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.

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Matt Cochran

Corporate Communications

matt cochranAs a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.

Industry expertise includes banking/finance, energy and automotive across clients such as SunTrust Banks, Colonial Pipeline and Mercedes-Benz USA. Recently, Matt helped launch SunTrust’s first Super Bowl ad and generate earned media for the grand opening of SunTrust Park, the home of the Atlanta Braves.

Matt is also a member of Cookerly’s crisis response team and has experience managing major crises generating national headlines.

Other areas of expertise include designing/implementing communications campaigns, media relations, executive speech writing, media training, survey design and execution, and more.

A Georgia State University graduate with a degree in economics, Matt served as managing editor of the student newspaper. He attended graduate school at George Washington University, receiving a master’s degree in strategic management, public policy and economics (MPA).

Interested in talking about corporate communications?

CLICK HERE

Mike Rieman

Consumer, Corporate & Media

mike riemanAs senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.

Mike comes to the firm with more than a decade of public relations and journalism experience. As a former news editor, Mike understands how to work with his clients to craft stories that garner recognition on traditional and social media channels. He has led numerous award winning campaigns for a number of clients, including Cancer Treatment Centers of America, Construction Market Data Group and the Georgia Emergency Management Agency’s Ready Georgia campaign. Favorite recent assignments include a campaign to announce McDelivery, McDonald’s new delivery service.

Mike is a native of Tulsa, Oklahoma and a graduate of the University of Georgia where he earned a degree in speech communications. He serves on the PRSA Georgia Chapter Programming Committee and is an avid sports fan and trail runner. He resides in Marietta with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE

Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

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AF_Logo-color_NEW

Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.