Identifying Opposition and What to Expect
As with almost any announcement of a proposed development or project, there will be at least some opposition. To believe that a project will be embraced by all is naïve at best. Depending on the type…
At 103, is the Press Release Past Its Prime?
In today’s world of Twitter-breaking stories and shrinking newsroom staffs, the press release seems to be falling to the wayside. Do reporters even pay attention to the classic release anymore? Is that really what’s going to…
Vick Team Overreaches in Image Overhaul
As a general rule of thumb I try to steer clear of blogging on topics that have already been discussed ad nauseam by the media or in the blogosphere. This post is an exception because the…
Merchandising Your Media Coverage
You’ve just landed a fabulous story in the Wall Street Journal, your daily newspaper, or a great segment on your local TV station. GREAT! Now you’re in the news. PR efforts are paying off, and that…
Working Remotely – The Good, The Bad and The Ugly
Working from home is often depicted as the Holy Grail of jobs.Who wouldn’t want to spend less time commuting and more time with their family and friends?And just think of all the time and money you…
Five Addictions
We all have online addictions that we may, or may not, publicly admit to. They are the sites that you visit every day, and when you don’t, you get the same feeling as when you forget…
Knowing An Issue When You See It
Just about every company or organization at one time or another faces an issue that could impact its operations and/or its bottom line. It is (and always has been) an inevitable part of doing business. Savvy…
Twitter Time
I have a confession: I spend a lot of time on Twitter. In my defense, much of that time is spent working on behalf of clients or marketing Cookerly – at least from 9-5. We currently…
Digging In Deep
How do PR practitioners get results for their clients? By knowing what they do, how they do it, why it’s important – bottom line: knowing how to tell their stories. This means more than having a…
Not just another post about Facebook
Ah Facebook. Imagining the world without it is like trying to remember what we did before Google. Oh wait, the world didn’t exist then. I’d say that most of my friends spend roughly three hours a…
As a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.
As senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.
As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.
