CNN BUSINESS – The next time you get your car repaired, an augmented-reality headset might help the mechanic figure out what’s wrong.
Mercedes-Benz USA said Wednesday that it rolled out Microsoft’s HoloLens headsets to its 383 dealerships across the United States. This allows auto technicians to get remote assistance in real time from a faraway expert, who is able to see under the hood along with the in-person technician via a camera in the HoloLens headset. The hope is that the technology — which also lets the headset wearer see the remote expert, as well as three-dimensional images and annotations like arrows and circles overlaying engine parts with the HoloLens’ see-through display — will help expedite and ease vehicle repairs. Read more.
As a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.
As senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.
As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.
